Greenwald, Bruce C. N.. Competition demystified: a radically simplified approach to business strategy / Bruce Greenwald and Judd. Kahn. p. cm. Includes index. Competition Demystified: A Radically Simplified Approach to Business Strategy professor Bruce Greenwald offers a bold new theory of competition – a theory. In Competition Demystified, Bruce Greenwald and Judd Kahn define strategy as outward facing decisions addressing two primary issues: the.

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But every manager will find Competition Demystified useful as well. Trivia About Competition Demys Many of the cases are out of date demystifled Apple around early s which the authors conclude are “going nowhere”but the faulty analysis proves to me that their framework is not very useful.

Each topic is linked to an index of publications on that topic. The book describes the different dimensions that identify the market conditions and the probable competition with demytified companies. Open Preview See a Problem? Will they be as successful during the next product cycle?

Competition Demystified – Hurricane Capital

Technology is only a tool and cannot provide sustained competitive advantages since it can be copied easily. It is destined to become a management classic. Personally, like Warren Buffett, I am somewhat skeptical to the long-term story when the current excess returns are a function of patents.

In retrospect this makes the analysis even more interesting and it shows that no matter how logical something seems at a particular point in time, we can not predict the future with certainty. And his lessons can be applied whether your business is dominated by a single huge player, a handful of roughly equal players, or no one at all.

Jan 28, Andy rated it it was amazing. Market position is key for long-term profitability, usually together with either proprietary technology or customer captivity.


I loved how the author follow the theoretical introductions of frameworks with real cases. Greenwald draws on game theory to explain what you should do if barriers to entry are strong, weak, or nonexistent. I loved the chapter on Nintendo and the lasts chapter breenwald really good. Perhaps the difference is in the author’s definition of time horizon.

However, I would say that at times it can be quite boring and lengthy. It focuses on sustainable competitive advantages which are only two of five forces that Porter mentions. Im very unimpressed by the analytical framework presented, and brjce the book would’ve sticked to more economically important ideas, and not try to predict the future and drag all opinions to absolute conclusions.

For example, a Cola company in US will unlikely immediately benefit from economies of scale if it acquires a similar company in Germany. I would rank this book amongst the top 5 business strategy books that I have read. If it lacks a comp Michael Porter proposed that their were five key forces to understand before formulating competitioj business’s strategy.

Competition Demystified: A Radically Simplified Approach to Business Strategy

If it lacks a competitive advantage, the firm needs to ruthlessly focus on efficiency. Greenwald finishes with suggestions on new valuation approaches for whole businesses or capital grednwald that can also encompass a company’s strategic position. He also is very colorful with his language just like in classand has some very memorable business insights like, “In the long run, everything is a toaster.

Each chapter is divided into one part theory followed by one relevant case study. For me, I expected more to be written about luck, managerial prowess, and brand value even though he touches on these topics. But how do you use his recommendations in real life? Overall, I find the idea proposed by Mr. Brjce, this was a decent read, but at times become a bit one dimensional. Rich opinions and expertise’s comments. It says it’ll radically simplify and improve on Porter’s five forces.


This really is an incredibly simplified approach to business strategy. Greenwald, Bruce, and Judd Kahn. Well worth reading for investors, as well as managers. Each study is provided with ample explanations of background and industry structure, so you will be able to follow, no matter when or where you grew up.

He covers a wide range of examples, from retail to telecommunications to auction houses. Greenwald has build a framework from Michael Porter’s famous theories, but put into an updated and more simplified form.

These form the basis for the rest of the book. He also provides suggestion on how to identify and manage companies in different competitive landscape for example, the general strategy if you’re the top dog in a market with barrier of entry is different than the strategy if you’re a company in a very competitive market with no barrier of entry. Excellent guide to assessing strategy in competitive environments.

Nov 21, David Skinner rated it it was amazing. The book is very well written and easy to grasp. I heard about this book through a My key take-aways for this book are: However, the author’s idea on how to analyze each competitive market, I find it to be useful. When reading the book, I would suggest using some time to really grasp the first chapters about strategy and competitive advantages.

I was not disappointed! The book strikes me as non-saying. Especially if you are an outsider, you need a toolbox that is easier to use and maybe more focused. Apr 29, Zahedul rated it really liked it.